I like the proportions and shapes of these logos but I think the winner in this category is plain to see. With cool colors a simple, unique design, the Canucks take it.
Chief Blackhawk and his savage ways. A Canuck wouldn't stand a chance.
In this category, the first thing I look at is whether the logo properly fits the team's name. Here, the Canucks logo features an orca. Not quite what I had in mind. I then look to see if the logo in any way references the team's home city. There's a case to be made that the whale references the Pacific northwest region while the "C" could not only stand for Canucks, but Canada as well. In fact, three of the six Canadian teams have logos built from the letter "C." It might be a stretch to give the Canucks this point, but there's just too much going on in the Blackhawks logo.
Saturday, July 14, 2007