You would think the fact that the entire team name being spelled out would automatically lose this point for the Lightning. But that's not quite the case. The Lightning logo makes much better use of color in that there's more of it. Despite wearing black home jerseys, the only black in the logo is the drop shadow on the bolt. The Flyers logo is almost all black but for the orange circle in the middle.
No bird can Fly through a Lightning storm. It would get zapped!
Neither logo makes a representation of its home city. The Lightning wear a shoulder patch with the outline of the state of Florida behind the bolt, but that logo's not in this competition. This one spells out the whole name and therefore defeats the purpose of what a symbol should be. The Flyers, however, does that very well. It's a "P" for Philly with a wing attached. (I guess the "P" flies.)
Saturday, July 7, 2007